- Know how to grow your business faster through direct response marketing
- Learn how to facilitate the delivery of a call to action and outcome via direct response marketing
- Learn the highly effective but little known direct response marketing secrets, strategies and techniques
Resources/Links:
Summary
Doberman Dan is a direct marketing strategist, two-time bestselling author, serial entrepreneur, and a Gary Halbert endorsed copywriter. He has written hundreds of successful ads, sales letters, direct mail packages, websites, e-mail marketing campaigns, feature articles, press releases, and newsletters.
In this episode of Marketing the Invisible, Dan shares how he helps business owners from all over the world get more customer and experience exponential growth in income from highly effective but little known direct response marketing secrets, strategies, and techniques.
Check out these episode highlights:
- 01:03 – Doberman Dan as direct response entrepreneur and ‘Gary Halbert endorsed’ copywriter
- 002:32 – describes his ideal clients
- 03:18 – conversion problems that Doberman Dan solve for his clients
- 04:11 – symptoms his clients experience with their customer acquisition advertising
- 05:35 – common mistakes people do when trying direct response marketing that results to low conversion
- 07:59 – Doberman Dan’s Valuable Free Action (VFA)
- 08:25 – Doberman Dan’s Valuable Free Resource (VFR) www.dobermandan.com
- 07:05 – Doberman Dan’s Valuable Free Resource (VFT): Nobody markets enough to their existing customers.
Tweetable Takeaways from this Episode:
“If you do not know this market so well and how to speak to them and what they really want and what they do not want and you haven’t nailed that big idea none of those copywriting tricks will make much of a difference..” - @dobermandan Share on X
“Get on the phone with your customers and if possible with the people who did not buy. Ask them why they bought and why they did not buy. ” - @dobermandan Share on X
“Nobody markets enough to their existing customers. ” - @dobermandan Share on X